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Sunday, April 20, 2014
News Making Money

BNP Paribas ranked world's 7th most valuable banking brand by Brand Finance

13/02/2014 13:39 (65 Day 08:23 minutes ago)

The FINANCIAL -- In the overall worldwide rankings of financial institutions, the BNP Paribas brand is ranked number 7, with an estimated value of $20.2 billion, according to BNP Paribas


Brand Finance, a UK brand valuation consultancy firm, has just published its 2014 rankings of the world's most valuable financial sector brands. The rankings cover all areas of banking business and all categories of clients, from private individuals to large corporates and institutional clients.

BNP Paribas moved up two notches compared with last year, and sees its brand value increase by close to $2 billion, despite an economic environment in Europe that is hardly conducive to growth, according to BNP Paribas . In the Retail Banking category, the BNP Paribas brand is ranked number 4 worldwide. In Insurance, the Bank is ranked 5th worldwide. In Europe, the BNP Paribas brand this year tops the ranking for the first time.

These results reflect the importance BNP Paribas gives to brand development worldwide. BNP Paribas believes that a strong brand is key factor in its ability to compete, and a strategic asset which serves to foster the reputation of the bank and its various business lines.

These rankings are the outcome of the Group's diversified development, in terms of both geographies and business activities. They are also a tribute to the ongoing progress of the company's branding and communications ecosystem worldwide, which combines strong local integration with an increasingly consistent global approach. Not least, these results also reflect the Group's consistent investment in the sport of tennis over the past 40 years, which was acknowledged recently when BNP Paribas was named ‘Sponsor of the Decade' in France during a ceremony in Paris where the Sporsora Trophies for sports marketing were awarded.



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Parliament issues strong call for EU lobby transparency register to become mandatory

16/04/2014 16:53 (3 Day 05:09 minutes ago)

The FINANCIAL -- The report approved by MEPs gives an important signal to the European Commission that a far more ambitious approach is needed to secure genuine lobby transparency in the EU, according to EUbusiness Ltd.



M&A insurance grows as confidence increases

18/04/2014 16:18 (1 Day 05:44 minutes ago)

The FINANCIAL -- As the green shoots of economic recovery have started to show in key markets like the UK and US, demand for mergers and acquisitions (M&A) insurance has been rising, according to Lloyd's, the world's specialist insurance market.


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