TELAVI IN THE SPOTLIGHT

TELAVI IN THE SPOTLIGHT

TELAVI IN THE SPOTLIGHT

The FINANCIAL -- The cost of cooking one standard Imeretian khachapuri in October 2017 varied from 3.04 GEL to 4.18 GEL. The average price was 3.64 GEL, which is just slightly (0.1 %) lower than the previous month (September 2017). In annual terms (compared to October 2016), the Khachapuri Index showed quite a significant increase of 7.2%.

According to the Khachapuri Index, Telavi was the most expensive city in October 2017, whereas Kutaisi, where Khachapuri cost 3.58 GEL, was the cheapest one. In Tbilisi and Batumi, khachapuri cost 3.65 GEL and 3.64 GEL, respectively.

As is traditional for this time of the year, the price of khachapuri in Telavi is higher than the national average. As shown on the graph, Telavi was the most expensive city not only in October 2017, but in September 2017, as well. This pattern can be easily explained by the popularity of the city in those months. It is this exact period of the year that is “Rtveli” time in the Kakheti region, which attracts many international and domestic tourists. Therefore, it is not surprising that the demand for cheese and khachapuri is the highest in Telavi in autumn.