The FINANCIAL — The 2016 Mitsubishi Outlander, with its bold new design and more than 100 improvements, has been named a finalist in the Midsize SUV segment of the 2016 Kelley Blue Book’s KBB.com Best Buy Awards. The 2016 Kelley Blue Book’s KBB.com Best Buy Awards honor the top new model-year vehicle choices available in the U.S. market.
“With more than 300 new-car models eligible for the 2016 Kelley Blue Book’s KBB.com Best Buy Awards, we are proud to see the Outlander included among the top 49 Finalists as it speaks volumes to where the Outlander stands in the eyes of a vehicle valuation and information source trusted by the industry and consumers alike,” said Don Swearingen, executive vice president of Mitsubishi Motors North America. “We set out to transform the Outlander to be a true contender in the space and this recognition indicates we accomplished that goal.”
Finalists were measured on a set of criteria that identify overall vehicle quality and value, based on Kelley Blue Book metrics and editorial staff expert evaluations. Winners are chosen at the end of a year-long expert evaluation and analysis of a variety of data, including the vehicle’s pricing/transaction pricing, 5-year Cost-to-Own data (including depreciation, insurance, maintenance, financing, fuel, fees and taxes for new cars), consumer reviews, and vehicle sales/retail sales information, according to Mitsubishi.
At the end of evaluations, one vehicle will be chosen in each of the 12 categories, with one vehicle being named the overall Best Buy of 2016 Winner. “The Outlander is the beginning of a new direction for the Mitsubishi brand, and with 19 consecutive months of year-over year sales increases, we believe this is just the first step in our resurgence in the U.S. market as we continue to bring quality vehicles consumers want to market” said Swearingen.
Winners of the 2016 Kelley Blue Book’s KBB.com Best Buy Awards will be announced in November.