The FINANCIAL — With some 18 million customers, Algérie Poste is the market leader for financial services in the North African country of Algeria. The postal company has now concluded a contract with Wincor Nixdorf comprising the delivery of 600 ATMs and maintenance for a period of 10 years.
Installation of the 600 new ProCash 285 ATM systems will be carried out over the next 18 months. Currently, some 2,000 ATMs are in use throughout Algeria, with the majority operated by the post office. These new systems mean the state-run postal company will expand its market leadership since with them it will operate around 80 percent of all ATMs in the country. “This new contract has helped Wincor Nixdorf significantly expand its previous market share of 52 percent in the Algerian ATM market,” says Ibn Eddine Gherdis, Head of Banking Division at Wincor Nixdorf Algérie.
“As the market leader, we are also expected to exert technology leadership in our country,” points out Rachid Benazouz, who heads Electronic Payments and Postal Finance Services. “Digitalization is currently the number one objective at Algérie Poste,” he adds. That’s why the ATMs will not only offer basic functions such as cash withdrawals and balance inquiries but also options for direct marketing and cell phone top-ups.
About a quarter of the 600 new ATMs will be used to replace outdated systems; the rest are new additions. “We want to increase the proximity to our 18 million customers,” Benazouz says. “This broader ATM presence is part of the supply mandate we have to fulfill as a state-run company.” The new locations are mainly found in post office branches, but Algerians will also be able to use Algérie Poste ATMs at shopping centers, university campuses and large school facilities.
Only a few months ago, the company awarded Wincor Nixdorf an order to equip its service counters with peripherals.