• News
  • Technology
  • Culture
  • Entertainment
  • Sport
  • Travel
  • Music
  • More
    • Politics
    • Lifestyle
    • TV
    • Games
Thursday, February 2, 2023
  • Login
No Result
View All Result
NEWSLETTER
FINCHANNEL
  • Home
  • Business
    • BANKS
      • GeoBanks
    • Finance
    • Insurance
    • Markets
    • Pharmacy
    • Press Releases
    • RealEstate
    • RealEstate
    • Finance
    • Insurance
    • Banks
      • GeoBanks
    • Markets
    • Press Releases
    • Personal Finance
  • World
    • America
    • Europe
    • Georgia
      • Media
    • Ukraine
    • Europe
    • Georgia
      • Media
    • Ukraine
    • Americas
    • UK local news
  • Travel
    • Hotels in Georgia
    • Tours in Georgia
  • Videos
    • Promos
    • Soundslides
    • TheClinics
    • TheHoteliers
    • TheUniversities
    • TheHoteliers
    • TheClinics
    • TheUniversities
    • BestWorkplaces
    • Soundslides
    • Promos
    • Banking Forum
      • Promos
      • Soundslides
      • TheClinics
      • TheHoteliers
      • TheUniversities
  • Opinion
    • Editorial
      • Analysis
      • GORBI
      • OP-ED
      • VISA Editorial
    • Analysis
    • Gorbi
    • Book reviews
  • Tech
  • Interview
  • People
    • CityLife
    • Health & Beauty
      • Coronavirus
    • LifeStyle
    • Employment
      • MyCareer
    • Education
    • Media
    • Celebrities
  • Oil&Auto
    • Auto
    • Energy
  • EN
    • EN
    • GE
  • Home
  • Business
    • BANKS
      • GeoBanks
    • Finance
    • Insurance
    • Markets
    • Pharmacy
    • Press Releases
    • RealEstate
    • RealEstate
    • Finance
    • Insurance
    • Banks
      • GeoBanks
    • Markets
    • Press Releases
    • Personal Finance
  • World
    • America
    • Europe
    • Georgia
      • Media
    • Ukraine
    • Europe
    • Georgia
      • Media
    • Ukraine
    • Americas
    • UK local news
  • Travel
    • Hotels in Georgia
    • Tours in Georgia
  • Videos
    • Promos
    • Soundslides
    • TheClinics
    • TheHoteliers
    • TheUniversities
    • TheHoteliers
    • TheClinics
    • TheUniversities
    • BestWorkplaces
    • Soundslides
    • Promos
    • Banking Forum
      • Promos
      • Soundslides
      • TheClinics
      • TheHoteliers
      • TheUniversities
  • Opinion
    • Editorial
      • Analysis
      • GORBI
      • OP-ED
      • VISA Editorial
    • Analysis
    • Gorbi
    • Book reviews
  • Tech
  • Interview
  • People
    • CityLife
    • Health & Beauty
      • Coronavirus
    • LifeStyle
    • Employment
      • MyCareer
    • Education
    • Media
    • Celebrities
  • Oil&Auto
    • Auto
    • Energy
  • EN
    • EN
    • GE
No Result
View All Result
FINCHANNEL
No Result
View All Result
ADVERTISEMENT
Home Golden Brand

Avon becomes 1st Direct Seller, Delivering Beauty Services in 5,000 Residential Areas in Georgia

by The FINANCIAL
July 4, 2019
in Golden Brand
0
Share on FacebookShare on Twitter

World famous beauty company Avon, operating on the Georgian market since 2008, has reached ultimate geographical expansion in 2019 – delivering Avon products to 5,000 residential areas in Georgia.

“Since March 2019 we now provide delivery services to 5,000 residential areas in Georgia, enabling us to become the first direct seller to have such intense coverage, and making shopping online with us even more convenient,” said the Director of Avon Cosmetics Georgia, Ana Tskhadadze.

In addition, the company is greatly focused on enhancing Avon’s digital presence, with new tools and applications like an Interactive E-brochure and Avon App already available for the brand’s representatives and customers.

RelatedPosts

2021 Study: Ukrainian Melochi Zhizni Takes 55% of Georgian Household Appliance Market

Nurofen – A Popular Brand Among Consumers in Georgia

Inn Group Expanding in Georgia with Kutaisi Inn and Gori Inn Hotels in 2022

Tbilisi Medic Successfully Continues Introduction of Modern Technologies in Georgian Medical Field

“Today’s beauty industry is tightly bonded to mobile and digital technologies, therefore full-scale digitalization of the business is our core priority at the moment and as we move forward into the future. In 2018 we launched a fully digitised, mobile-enabled e-interactive brochure enabling our representatives to connect quickly and effectively with customers,” Tskhadadze said.

While talking about their plans for the future, Tskhadadze said that Avon Georgia will continue to be part of the mission aimed at making women’s lives better throughout the world and in Georgia too.

“The economic empowerment of women is the heartbeat of our business, therefore we plan to become the country’s leading part-time job supplier by 2021, standing for the freedom to work on your own terms and in your own way,” she said.

She also announced that in 2019 Avon Georgia will be introducing the biggest Academy of Beauty in the country, with a comprehensive learning course for advisors/representatives that do business with Avon.

Avon, a direct selling company in beauty, household, and personal care categories, has been established as the largest women’s organization in Georgia, unifying thousands of beauty advisors throughout the whole country.

Since 2013 Avon has introduced its main CSR direction – BCC (Breast Cancer Cause) in Georgia – focused on raising funds through the sales of Avon Pink Ribbon Products, and using the funds for activities that target the fight against breast cancer.

“Considering our leadership in direct selling, as well as being the brand of choice for Georgian women, we have excelled in our sales results and become Avon’s fastest growing market out of the countries of Eastern Europe,” said Tskhadadze.

Avon’s over 10 year-long journey in Georgia holds important milestones, such as becoming the No1 Beauty Brand in Georgia, and winning its first Golden Brand award.

Q. Congratulations on winning a Golden Brand award. This is the first Golden Brand win for Avon and it has now officially become the No1 Beauty Brand in Georgia. In your opinion, why was the company awarded this status, and how is it that Avon has become the number one brand in Georgia?

A. Indeed, this is our first Golden Brand award under the nomination ‘No1 Beauty Brand in Georgia’. However, Avon has been nominated and selected as the No1 Beauty Brand by Euromonitor Research 5 times since 2011, in beauty categories including ‘Colour Cosmetics’, ‘Fragrance’, and ‘Skin Care’.

According to the BHM research that we carry out annually, Avon remains the top choice of 7 out of every 10 women in Georgia.

We are committed to innovations and therefore deliver a product portfolio that includes award-winning skin care, colour cosmetics, fragrance and personal care products, featuring iconic brands.

Avon not only brings beauty to doors, but also opens them. This is a company that for over a century has stood for beauty, innovation, optimism and, above all, for women. We feel that we share the same values with our customers and representatives and this is the fundament of their loyalty to the brand throughout the past 10 years in Georgia.

Q. How many products does Avon offer customers in Georgia and which of them are the most in demand? Which new products has Avon introduced recently and which new products are coming to the catalogue in the near future?

A. The Avon product range counts more than 10,000 items, in six different categories: colour cosmetics, fragrances, skin/face care, body care, toiletries, fashion & home. Fragrances and colour cosmetics together with skin care, are the biggest contributors to total sales. Avon has up to 10 signature perfumes that remain all time bestsellers and Georgian women’s top favourites over the last 10 years. As for the colour cosmetics, foundation is the most popular colour category with Georgian women.

We feel pride in our flagship Kenzo fragrances, the result of our latest collaboration with designer Kenzo Takada.

We have recently launched an innovative Korean Skin Care Line – K-Beauty, which is represented with cutting edge skin care concepts that are made in Korea. Our revolutionary skin care line – Anew – is Avon customers’ most beloved brand that is pioneering transformative anti-aging skincare technology clinically tested to deliver the best anti-ageing results.

We will shortly be introducing Anew Vitamin C brightening Serum, jam-packed with effective antioxidants that brighten skin tone and reduce dullness and the appearance of signs of aging.

As for the colour category, in upcoming campaigns we are launching Avon Mark – Brow and Lip Tattoo, as a breaking new make-up concept that can replace costly saloon procedures of brow microblading and permanent lip make-up that are currently some of the hottest beauty trends on the market.

In terms of total demand, we hold a similar level across the whole country, however, over the years we have been observing different sales patterns across different regions. For example, colour cosmetics and skin care products are more in demand in Western Georgia, while fragrances are more appreciated in the regions of Eastern Georgia.

Q. How many customers does Avon have in Georgia and by what percent does the number of customers increase every year?

A. Based on Brand Health Monitor research results we can claim that 89% of Georgian women are aware of Avon, and 7 out of 10 have at least once bought an Avon product. Six out of 10 women who have bought from Avon would consider purchasing from them again.

Our sales and customer base is growing across the beauty market and every three months, 20% more women consider buying from Avon.

Q. Can you tell us why the company is involved in breast cancer campaigns, what is your goal? Also, can you tell us about ‘Pink Space’ which opened in Tbilisi recently, and Avon’s involvement in this project?

A. We have been at the forefront of the fight against breast cancer for many years and we are committed to ensuring that every woman knows the risks and signs of breast cancer, and how and when to take action.

Since 2013 we have collected GEL 160,000 in our Avon Pink Ribbon Fund, through selling Avon Pink Ribbon products. These amounts have been allocated to various activities targeted against breast cancer. From 2013-2016, we have been organizing annual ‘Pink Walks’ in Tbilisi to raise awareness of this disease and promote early check-ups to prevent it. In 2015, with charity funds we acquired a mammographic digitalizer which was granted to New Vision Clinic, and within this partnership, an Avon room for free mammographic check-ups has become readily available in the clinic. In 2016 Avon organized a mammographic tour through the regions of Western Georgia, providing free mammographic check-ups to 1,370 women.

In 2019 Avon Pink Ribbon allocated GEL 50,000 for ‘Pink Space’ – a mutual project of Avon and Europa Donna. Pink Space is a centre where breast cancer survivors have the opportunity to care for other patients, and willingly share their knowledge and experience with one another.

Pink space will provide moral support and informative guidance that patients need for their treatment, such as: medication and surgery funding programmes; necessary diagnostics; post-surgical procedures, etc.

Our mission is to cover as many patients as possible, therefore, all the services are provided free of charge and Avon’s Pink Space doors are open at Pekini Avenue N10 from 11:00 to 18:00, for anyone who needs help and guidance. A hotline and social media page will be readily available to address the inquiries of patients living in the country’s rural regions. We are committed to ensuring that every woman-diagnosed knows what the next steps are and which actions to take in order to fight the disease.

Tags: 000 residential areas in Georgia.avonGolden Brandhas reached ultimate geographical expansion in 2019 – delivering Avon products to 5operating on the Georgian market since 2008World famous beauty company Avon
ADVERTISEMENT
The FINANCIAL

The FINANCIAL

Since 2005

Related Posts

Eka Maghlaperidze
Business

2021 Study: Ukrainian Melochi Zhizni Takes 55% of Georgian Household Appliance Market

by The FINANCIAL
June 26, 2022
0

A Ukrainian brand of household goods for cleaning, cooking and food storage, Melochi Zhizni, occupies 55% of the Georgian household...

Read more
Nino Gonashvili

Nurofen – A Popular Brand Among Consumers in Georgia

June 26, 2022
The CEO of Inn Group, Erekle Kokaia

Inn Group Expanding in Georgia with Kutaisi Inn and Gori Inn Hotels in 2022

June 13, 2022
David Kvlividze

Tbilisi Medic Successfully Continues Introduction of Modern Technologies in Georgian Medical Field

June 7, 2022
Next Post

Azzato to Become the Largest Confectionery Network in Georgia after Opening 3 New Stores

Please login to join discussion
ADVERTISEMENT
  • Trending
  • Comments
  • Latest
Vaccination

How many people died after COVID-19 Vaccination?

November 20, 2021
How to Check KRA Pin Using ID Number

How to Check KRA Pin Using ID Number

June 25, 2018
Full-dose blood thinners not a cure for critically ill COVID-19 patients

How many people have died as a result of a COVID-19 vaccine?

October 4, 2021
Rishi Sunak’s billionaire wife also runs these three companies. 

Rishi Sunak’s billionaire wife also runs these three companies. 

October 25, 2022
Startled sherman furnished repair gang kansas

Startled sherman furnished repair gang kansas

0
Ft. trace falling nixon recovery sacred

Ft. trace falling nixon recovery sacred

0
FIFA 16 review: A mammoth footy bit of magic

Prepare mounted cited perspective

0
Protest threatened hurt conferences observation precise

Protest threatened hurt conferences observation precise

0
Ukraine billionaire Ihor Kolomoisky targeted in new anti-corruption swoop

Ukraine billionaire Ihor Kolomoisky targeted in new anti-corruption swoop

February 1, 2023
Marburg vaccine shows promising results in first-in-human study

Marburg vaccine shows promising results in first-in-human study

January 30, 2023
Maintenance Tips for Fire Extinguishers

Maintenance Tips for Fire Extinguishers

January 30, 2023
EBRD will issue a loan to help GOGC refinance a $250 Mln Eurobond

EBRD invests €218 million in the Georgian economy

January 30, 2023

Popular Last 24h

  • EasyJet to fly to London from Stockholm Arlanda

    The London Diplomatic List, Addresses, Contacts & Working Hours

    0 shares
    Share 0 Tweet 0
  • Chinese DJI Drone Business is Blooming in Russo-Ukrainian War

    0 shares
    Share 0 Tweet 0
  • How to Check KRA Pin Using ID Number

    0 shares
    Share 0 Tweet 0
  • YouPorn made TikTok like app for adults

    0 shares
    Share 0 Tweet 0
  • Ukraine billionaire Ihor Kolomoisky targeted in new anti-corruption swoop

    0 shares
    Share 0 Tweet 0
  • Research: Is Portuguese real estate worth buying right now? (2022, Q3)

    0 shares
    Share 0 Tweet 0
  • Kvaratskhelia Football Dynasty: Mamia, Badri, Khvicha and Tornike

    0 shares
    Share 0 Tweet 0

LATEST POSTS

Ukraine billionaire Ihor Kolomoisky targeted in new anti-corruption swoop

Ukraine billionaire Ihor Kolomoisky targeted in new anti-corruption swoop

February 1, 2023
Marburg vaccine shows promising results in first-in-human study

Marburg vaccine shows promising results in first-in-human study

January 30, 2023
Maintenance Tips for Fire Extinguishers

Maintenance Tips for Fire Extinguishers

January 30, 2023
EBRD will issue a loan to help GOGC refinance a $250 Mln Eurobond

EBRD invests €218 million in the Georgian economy

January 30, 2023
Chinese DJI Drone Business is Blooming in Russo-Ukrainian War

Chinese DJI Drone Business is Blooming in Russo-Ukrainian War

January 30, 2023
Protected: Jason Colodne and Colbeck Capital Management Support Stand Up for Homes with Hope

Protected: Jason Colodne and Colbeck Capital Management Support Stand Up for Homes with Hope

January 30, 2023
What are the top 3 strategies for business automation?

Protected: Want Loyal Employees? Do This

January 26, 2023
Fugitive Extradited from Cameroon to the United States to Serve 80 Year Prison Sentence

Second Bank Employee Admits Role in Fraud Conspiracy

January 25, 2023
Sussex County Woman Sentenced to 34 Months in Prison for Concealing Terrorist Financing to Syrian Foreign Terrorist Organizations

Sussex County Woman Sentenced to 34 Months in Prison for Concealing Terrorist Financing to Syrian Foreign Terrorist Organizations

January 25, 2023
Brooklyn Park Man Pleads Guilty to His Role in $250 Million Feeding Our Future Fraud Scheme

Brooklyn Park Man Pleads Guilty to His Role in $250 Million Feeding Our Future Fraud Scheme

January 25, 2023

LATEST INTERVIEWS

Russian Patriarch Kirill Says Dying In Ukraine ‘Washes Away All Sins’

Interview: Why Putin Might Prefer A Stalemate To Going Nuclear On Ukraine

by The FINANCIAL
October 22, 2022
0

Kvaratskhelia Football Dynasty: Mamia, Badri, Khvicha and Tornike

Kvaratskhelia Football Dynasty: Mamia, Badri, Khvicha and Tornike

by Tengiz Pachkoria
August 11, 2022
0

“Green business is a key instrument to support business development in a sustainable way”

“Green business is a key instrument to support business development in a sustainable way”

by The FINANCIAL
July 27, 2022
0

Running an environmentally friendly business helps to reduce impact on the environment

Running an environmentally friendly business helps to reduce impact on the environment

by The FINANCIAL
July 27, 2022
0

Georgian Industrial Group Continuing to Implement Energy Efficient Projects and Contribute to Sustainable Business Development

Georgian Industrial Group Continuing to Implement Energy Efficient Projects and Contribute to Sustainable Business Development

by The FINANCIAL
July 27, 2022
0

“We have planted under 50 000 trees and seedings”

“We have planted under 50 000 trees and seedings”

by The FINANCIAL
July 27, 2022
0

The Committee on the Environment and Natural Resources of Georgia – The Role of the Public Sector in Promoting Green Business

The Committee on the Environment and Natural Resources of Georgia – The Role of the Public Sector in Promoting Green Business

by The FINANCIAL
July 27, 2022
0

Leading the way for Green Corporate Culture, With 100-step Environmental Program Completed RMG enters the New Phase of Green Development

Leading the way for Green Corporate Culture, With 100-step Environmental Program Completed RMG enters the New Phase of Green Development

by The FINANCIAL
July 27, 2022
0

Newsletter

ADVERTISEMENT

GET IN TOUCH

E-mail your company news at:

news (at) financial.ge Letters to the Editor: editor (at) finchannel.com

Local Marketing contact:

(+99532) 2252 275 | 76 EXT: 1 (+995 558) 03 03 03 (mobile) marketing (at) finchannel.com

Requests from abroad:

(+99532) 2252 275 | 76 EXT: 7 (+995599) 96 52 52 Email: zviadi (@) finchannel.com Contact video editor: E-mail: video (at) financial.ge

Postal address: 17 Mtskheta str. Tbilisi, Georgia 0179 The FINANCIAL

RESOURCE

  • Work at the FINANCIAL
  • ePaper
  • Advertise in The FINANCIAL
  • Access ePaper
  • Guest posts
  • Contributed articles
  • AmericanStockNews
  • Coupon Codes
  • GLOSSY MAG
American Culture Center
ACC Partner

GUIDEBOOK

  • Meet our team
  • Invest in Georgia
  • Become contributor
  • Archive

FOLLOW US

  • Facebook
  • Twitter
  • Google+
  • Youtube
No Result
View All Result
  • Home
  • Business
    • BANKS
      • GeoBanks
    • Finance
    • Insurance
    • Markets
    • Pharmacy
    • Press Releases
    • RealEstate
    • RealEstate
    • Finance
    • Insurance
    • Banks
      • GeoBanks
    • Markets
    • Press Releases
    • Personal Finance
  • World
    • America
    • Europe
    • Georgia
      • Media
    • Ukraine
    • Europe
    • Georgia
      • Media
    • Ukraine
    • Americas
    • UK local news
  • Travel
    • Hotels in Georgia
    • Tours in Georgia
  • Videos
    • Promos
    • Soundslides
    • TheClinics
    • TheHoteliers
    • TheUniversities
    • TheHoteliers
    • TheClinics
    • TheUniversities
    • BestWorkplaces
    • Soundslides
    • Promos
    • Banking Forum
      • Promos
      • Soundslides
      • TheClinics
      • TheHoteliers
      • TheUniversities
  • Opinion
    • Editorial
      • Analysis
      • GORBI
      • OP-ED
      • VISA Editorial
    • Analysis
    • Gorbi
    • Book reviews
  • Tech
  • Interview
  • People
    • CityLife
    • Health & Beauty
      • Coronavirus
    • LifeStyle
    • Employment
      • MyCareer
    • Education
    • Media
    • Celebrities
  • Oil&Auto
    • Auto
    • Energy
  • EN
    • EN
    • GE

© 2023 JNews - Premium WordPress news & magazine theme by Jegtheme.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.