The FINANCIAL — Turning shopping into an experience – this is something that is becoming increasingly important for retailers.
Well-informed customers make use of a variety of sales channels and want to be served as consistently as possible in the process. In order to grow, retailers must therefore focus explicitly on the shopping experience and the services they offer, while also becoming more active on an international scale. In its role as a retail partner, Wincor Nixdorf offers a comprehensive solution concept that provides a uniform interface to the customer across all sales channels. And with its New Store Opening concept, Wincor Nixdorf can also support retail companies that want to expand to other countries and open up new stores.
One software for all sales channels. The number of Internet users is growing worldwide, and this trend is accompanied by a change in purchasing habits: Customers are doing more of their shopping online while continuing to expect perfect service in bricks-and-mortar retail businesses. By expanding its TP Application Suite, Wincor Nixdorf offers a single solution platform to support the wide range of different retail sales channels and thus provide an answer to these changing requirements. That ensures retailers maximum flexibility in developing their individual sales and growth strategies and sustainably reducing complexity in their IT landscapes.
The final impression counts. However good the product range and customer service may be, the checkout is where customers get their final impression before leaving the store. If long waiting times are unavoidable, even a well-advised customer will walk out of the store feeling dissatisfied. From traditional checkouts and self-checkouts to mobile shopping, from attended payment processes to payments at the self-service terminal – Wincor Nixdorf’s modular checkout portfolio offers retail companies individual solutions that are tailored precisely to their needs and store formats. The result: high customer satisfaction and increased process efficiency. For example, Wincor Nixdorf recently presented its new automatic scanning solution where products are placed on the conveyor belt and then scanned automatically. An ideal solution for stores with little available space comes in the form of the new Towerline 50 product family, which can provide up to four checkout solutions on only one square meter. In addition, a self-checkout variant with a standalone cash recycling solution has been added to the Towerline 150 product family.
Partner for worldwide expansion. With its New Store Opening concept, Wincor Nixdorf helps retail companies expand to other countries and open up new stores while ensuring that the entire information and communication infrastructure is integrated in the customer’s system landscape. New Store Opening includes the provision and ideal configuration of the entire store hardware and software as well as the supervision of all third-party providers and partners involved in the project. By taking care of all tasks in relation to the IT infrastructure before the new stores are opened up, Wincor Nixdorf ensures that its customers can concentrate fully on setting up their actual business.
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