The FINANCIAL — The Dubai Financial Market launched its new corporate identity to reflect the strategic direction and growth of DFM.
As one of the fastest growing exchanges in the Mena region over the last decade, the new identity is part of DFM's drive to maintain its position and proactively respond to the mounting challenges in business.
DFM's new slogan ‘Connecting Liquidity' is meant to underline the exchange's commitment to connecting liquidity across all its actions, leveraging advanced technology and best practices to continually drive market growth and trading volume.
"Our new logo is purely symbolising what Dubai and DFM stands for as we are deeply committed to our roots whilst looking forward to the future with confidence, open minds and optimism," said Eisa Kazim, managing director and CEO.
"DFM's new corporate vision is to be the ‘world class regional marketplace' with the mission to "offer stakeholders innovative services in conducting trading, clearing, settlement and depository of securities, in an efficient, transparent and liquid environment."The new Vision and Mission are summarised by five key values which govern the exchange's behaviour internally and externally including: transparency, efficiency, confidentiality, innovation and integrity.
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