The FINANCIAL — Episode and Movie Revenues for 22 Eastern European Countries will Reach $3.51 Billion in 2023
OTT TV episode and movie revenues for 22 Eastern European countries will reach $3.51 billion in 2023; more than triple the $1.01 billion recorded in 2017.
Russia will account for 40% of the region’s OTT revenues by 2023, with Poland generating a further 23%. From the $2,495 million additional revenues between 2017 and 2023, Russia will provide $994 million, with Poland bringing in a further $537 million.
SVOD became the region’s largest OTT revenue source in 2017. SVOD revenues will reach $2.25 billion by 2023 (64% of total OTT revenues) – up from $515 million in 2017 (51% of total OTT revenues).
Russia will overtake Poland to become the SVOD revenue leader in 2018. Russia’s SVOD revenues will reach $766 million by 2023 – or 34% of the regional total. Poland will provide another $598 million (27%). Their joint share will fall from 68% in 2017; revealing strong take-up in other countries.
The Eastern Europe OTT TV and Video Forecasts report estimates 22.1 million SVOD subscribers by 2023; triple the 7.1 million recorded by end-2017.
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