The FINANCIAL — Ford Motor Company’s U.S. retail sales of 120,400 vehicles are up 6 percent in January, while total sales declined 1 percent.
Fleet sales of 52,212 vehicles, including daily rental, commercial and government segments, declined 13 percent. The fleet decline reflects a strong year-ago comparison, with fleet customer orders front-loaded at the beginning of 2016, according to Ford.
Ford F-Series sales totaled 57,995 trucks last month, a 13 percent increase, supported by strong retail gains from both F-150 and Super Duty. F-Series was up 19 percent at retail, with gains in every region. January represents the best sales start for F-Series since 2004.
“The new year brought strong consumer demand for F-Series, Lincoln and record SUV sales, especially high-end models,” said Mark LaNeve, Ford vice president, U.S. Marketing, Sales and Service. “This drove near-record company average transaction prices for Ford, up $2,500 versus a year ago and far outpacing the overall January industry increase of $550.”
Retail sales of Ford brand SUVs were up 11 percent last month, driving overall SUV sales up 6 percent, with 53,224 vehicles sold. January marks the best-ever overall start for Ford SUVs.
Lincoln sales totaled 8,785 vehicles in January, the brand’s best start in a decade.
Strong performance from the all-new Lincoln Continental, with 1,167 cars sold, contributed to the brand’s overall 22 percent increase. Additional contributors included Lincoln MKZ with sales of 2,090 sales – up 7 percent – Lincoln MKC with 1,668 sales – a 16 percent gain – and MKX with 2,928 sales – a 43 percent gain.
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