The FINANCIAL — From July 1 2015, Replacement of the analogue terrestrial broadcasting by the digital one will take place in stages in Georgia. From July 1 10:00 AM, population will be able to receive Georgian TV programs only through digital format in Tbilisi, Sagarejo, Kojori, Marneuli and Rustavi.
Transition to new format broadcasting is a wide-scale reform of the state importance that addresses our population and broadcasters, according to Ministry of Economy and Sustainable Development of Georgia.
From June 17, 2015, amendment to the Law of Georgia on Broadcasting has been implemented through the initiative of the Georgian Government, on behalf of the Ministry of Economy and Sustainable Development of Georgia. According to which, license regime will be canceled and TV broadcasters will be able to implement activities through simple authorization. Natia Mikeladze, Deputy Minister of Economy and Sustainable Development of Georgia held a briefing in that regard. The briefing was attended by Khatia Kurashvili Press Secretary at Georgian National Communications Commission and Natia Kuprashvili, Chairman of Georgian Association of Regional Broadcasters.
According to Natia Mikeladze, TV broadcasters are now able to start activities after approval of authorization at the Georgian National Communications Commission.
It should also be noted that within the framework of the above-mentioned reform, Ministry of Economy and Sustainable Development of Georgia will return 1,073,076.68 GEL to 30 TV broadcasters that was allocated from Reserve Fund of the Government of Georgia.
These TV broadcasters are as follows: Guria, Kavkasia, Tanamgzavri, Metskhre Talga, TV 25, Imervizia, Dia, Imperia, Kvetenadze & Company LTD, TV Company Kvemo Kartli, TV Argo, Ekomi, Borjomi, Zari, Trialeti, Odishi, Omega, Tvali, Rioni, Mega TV, Piki, Maestro, Pirveli Stereo, Tbilisi, GDS, Iberia – TV, Imedi, Rustavi2, Civil Education Fund and Open Abkhazia – Media Center.
We hope that the above-mentioned decisions made by the Georgian Government will be important facility to TV broadcasters and customers who will be provided with diverse and high-quality programs.
Transition to new format broadcasting will promote establishing of competitive environment on media market, attraction of investments and future political, social and cultural development of the society.