The FINANCIAL — At the award presentation ceremony of Travel Awards 2016 hosted by U Magazine earlier, Hong Kong Airlines was awarded “My Favourite Promotional Video” in the Airline category. Mr. Jordan Cheung, Marketing Manager of Hong Kong Airlines attended the ceremony and received the award on behalf of the Company.
The U Magazine Travel Awards is now in its fourth year with public nomination newly introduced. The Awards has been one of the most credible and recognized awards in the travel industry. 60 brands are voted by the readers of U magazine as winners out of over 200 travel brands, ranging from travel-related services, products to ancillary facilities. This year, Hong Kong Airlines excels from five other renowned carriers to win the award “My Favourite Promotional Video” in the Airline category for its business class promotional video “Flying with Love”.
Mr Jordan Cheung, Marketing Manager of Hong Kong Airlines said, “Business class service is the focus of our promotional activities in 2016. Our latest business class promotional video in the theme of “travelling with parents” encourages the young generation to spend more time with their family members. We hope that the quality service of our business class could provide more passengers and their loved ones with a warm and comfortable travel experience, according to Hong Kong Airlines.
Mr Cheung continued, “Our team has been devoted to exploring the best way to present the facilities and service of business class to the audience. As an innovative brand, the airline produced another business class promotional video ‘Business Class 360° Fly the Affordable Luxury’, a 360-degree immersive video to demonstrate one’s experiences as a business class passenger, by which we become the first airline in Hong Kong to use this technology in its cabin. ”
“We are grateful for consumers’ support to recognise us as ‘My Favourite Promotional Video’ in the Airline category. It is our hope that more people will choose to travel business class with us to enjoy the 180° flatbed seat, advanced inflight entertainment system and exclusive inflight dining options – the ‘affordable luxury’ service of Hong Kong Airlines business class.”
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