The FINANCIAL — InterContinental Hotels Group (IHG) has announced the signing of four Holiday Inn Express hotels in Germany in four key cities, reinforcing the company’s strong position in the German market.
· 163-room Holiday Inn Express Wuppertal – Hauptbahnhof has been signed under a franchise agreement with GS Star and will open in 2017. The hotel will be newly constructed and occupy a prime location directly opposite Wuppertal Train Station.
· Holiday Inn Express Trier is the eighth franchise hotel to be signed with multiple development agreement (MDA) partner Tristar. The 158-room hotel opening in 2018 will be within walking distance of Trier Train Station and close to the city centre.
· Holiday Inn Express® Hannover City – Hauptbahnhof and Holiday Inn Express® Frankfurt City – Westend have both been signed under an existing MDA with Foremost Hospitality Group. The hotels will operate under franchise agreements and open in 2017. Holiday Inn Express Frankfurt City – Westend will be converted from office space to a 162-room hotel and form part of a new commercial complex located within 400 metres of Frankfurt Fair. Meanwhile the 127-room Holiday Inn Express Hannover City – Hauptbahnhof will be within walking distance of Hannover’s main train station.
All four hotels will feature the ‘next generation’ Holiday Inn Express guest rooms with the latest technology and larger cosier beds. The next generation guest experience is based wholly on guest insight and has been developed by industry leading experts to offer today’s smart traveller an efficient and friendly short stay experience, according to IHG.
Martin Bowen, Associate Vice President of Development, Germany, IHG said: “Holiday Inn Express is one of the largest and fastest growing brands in the industry and it is going from strength to strength in Germany. We’re thrilled to have signed four new hotels with our long standing franchisee partners as we continue to grow together in this market. We’re looking forward to showcasing the new design and features of these ‘next generation’ Holiday Inn Express hotels to our guests in Germany.”
Holiday Inn Express is the smart choice for savvy travellers, offering its guests the reliability and quality of a global hotel brand at a competitive price. Holiday Inn Express is one of the world’s fastest growing hotel brands, opening hotels at a rate of two per week on average.
IHG currently has the largest active development pipeline in Germany’s branded hotel market with more than 4,400 rooms*. There are currently 26 Holiday Inn Express hotels open in Germany and 15 in the pipeline.