The FINANCIAL — On July 12 at the Microsoft Worldwide Partner Conference, Microsoft Corp. showcased new capabilities that are coming in its next-generation customer relationship management (CRM) solution.
The highly anticipated Microsoft Dynamics CRM 2011 — formerly code-named “CRM5” — will be publicly available as a beta release in September 2010, beginning with Microsoft Dynamics CRM Online.
Microsoft also announced that Microsoft Dynamics CRM Online will be available in 40 markets and 41 languages by the end of 2010. In addition to 32 markets announced in April, the following eight markets are slated to be covered by Microsoft Dynamics CRM Online: Australia, Brazil, Colombia, Costa Rica, Chile, Cyprus, Peru, and Trinidad and Tobago.
Microsoft Dynamics CRM 2011 will deliver “The Power of Productivity” through familiar, intelligent and connected experiences for people inside and outside an organization. This release will also enable partners, including independent software vendors, global system integrators and value-added resellers, to quickly create, package and distribute Microsoft Dynamics CRM extensions and custom solutions.
To streamline solution discovery and distribution, Microsoft will be launching Microsoft Dynamics Marketplace in September 2010. This new online catalog will provide an easy way for partners to market and distribute solutions to Microsoft Dynamics customers. The marketplace will allow customers to quickly search, discover and apply industry-specific applications and solution extensions from Microsoft and its partners to help them accelerate and extend their CRM and ERP implementations. Microsoft Dynamics Marketplace will be integrated within Microsoft Dynamics CRM 2011, allowing customers to search for applications directly from within their CRM solution.
“We are excited to get the new release of Microsoft Dynamics CRM. The new features will give us even more power and flexibility to create and easily customize CRM solutions to meet the unique business needs of our customers and help them be more productive,” said Jason Hunt, Avanade CRM and xRM evangelist. “We are also looking forward to the introduction of Microsoft Dynamics Marketplace, as it opens up new opportunities that will enable us to expand our reach and get our CRM solutions out to a broader, global audience.”