The FINANCIAL — Nokia on February 16 unveiled the Ovi Store: the world's first content and application store to personalize content according to a person's social connections and physical location.
Nokia also made it easier than ever to get email on your phone with the launch of the Nokia E75 and Nokia E55, which open up access to the world's email inboxes and feature Nokia's most advanced email solutions to date. Additionally, Nokia introduced the latest arrival in its Navigator line, the Nokia 6710 Navigator, and the Nokia 6720 classic, which build on the Nokia heritage of mid-range phones that deliver top-of-the-range experiences.
"These solutions will make it easier for people to find and prioritize the things that really matter to them in their personal and professional lives, through cool new applications, improved mobile navigation and one-touch email access," said Nokia President and CEO Olli-Pekka Kallasvuo. "In the current economic climate everyone is taking a closer look at the costs and benefits of technology. The devices and services announced today reflect Nokia's approach to delivering solutions that have a big impact at an affordable price, without the need to compromise or cut corners."
"We believe that with our global scale and our drive to personalize the Internet through services like 'Social Location,' we are well-positioned to set new benchmarks in innovation and enhanced Internet services that will benefit everyone," said Kallasvuo.
Ovi Store opens for business
Commercially open in May, the Ovi Store will offer people targeted content based on their social connections and physical location, or what Nokia calls 'Social Location'. The Ovi Store provides developers with a dynamic and potentially lucrative opportunity to offer Nokia's global consumer base new, useful and exciting applications. Content providers will be able to get their work into the store via a single channel, Publish.Ovi.com, which will be open for content from February 16. Building an open ecosystem of developers and consumers lies at the heart of Nokia's vision of transforming the Internet into a deeply personalized experience. With a passionate community of 3.5 million developers in Forum Nokia creating hundreds of thousands of apps, the Ovi Store is expected to be brimming with exciting new content by summertime.
Nokia E75 and Nokia E55 deliver efficiency in email
The Nokia E75 boast full desktop email functionality with a slide out QWERTY keyboard and simple three-step email setup and is the first device to ship with Nokia Messaging, a service that opens up the world's leading consumer email accounts including Yahoo, Gmail and Hotmail. Direct access to over 90 percent of corporate inboxes is also possible with Mail for Exchange and IBM Lotus Notes Traveler. Making messaging as compact as possible, the Nokia E55 comes with a new compact QWERTY keyboard and has a standby time of nearly a month, as well as all of the features one expects from a high end smartphone.
The best navigation experience possible
The Nokia 6710 Navigator provides everything one would expect from a stand alone GPS device, with all the benefits of a converged mobile device. The solution provided by the new Navigator includes real time 'drive and walk' navigation, full regional maps, and hardware elements like a dedicated navigator key, touch area for zooming and a large display. Another new arrival is the Nokia 6720 classic, which offers a great voice experience with new active noise cancellation and a form factor that fits to your face.
Discussion about this post