The FINANCIAL — Sony Corporation on September 8 announced that it will launch a new license program, "Designed for Walkman" and disclose specifications for "WM-PORT", an exclusive multi-terminal for connecting Walkman with accessories, to approved licensees.
The disclosure of "WM-PORT" specifications will enable various manufacturers to produce exclusive accessories for enjoyment with Walkman products. Furthermore, licensees will be able to feature the "Designed for Walkman" logo on packaging and other aspects of Sony-approved "WM-PORT" compatible products.
With the launch of this licensing program, Sony is aiming to expand the Walkman accessory line-up to provide further enjoyment for Walkman users.
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