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Bayer Global Creative Council

Bayer launches first Global Creative Council

2 mins read

The FINANCIAL — Bayer launches its first Global Creative Council. This global initiative brings together senior leaders from a variety of companies representing strategic agencies as well as industry brands. The Council aims to harness progressive and collective creativity of industry marketing experts to deliver the Bayer Consumer Health Division’s purpose of empowering the transformation of everyday health. Bayer’s intention is to make self-care available and accessible to billions of people around the world. The Creative Council will focus its discussions on how the creative industry addresses pressing topics such as misconceptions about health, representation in advertising as well as…

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Bayer launches first Global Creative Council

2 mins read

The FINANCIAL — Bayer launches its first Global Creative Council. This global initiative brings together senior leaders from a variety of companies representing strategic agencies as well as industry brands. The Council aims to harness progressive and collective creativity of industry marketing experts to deliver the Bayer Consumer Health Division’s purpose of empowering the transformation…