Browse Tag

online shopping

Covid-19 and ecommerce: why shopper centricity is everything

4 mins read

The FINANCIAL — What does it mean to be shopper-centric in the online context? Essentially, it means removing any possible barriers to conversion. Some of those barriers are operational: delivery, payment methods, shipping costs. But most barriers are psychological, and the majority of those are subconscious and not rationalised by the shopper. We can easily live without many items we buy; if anything, COVID-19 has made people more conscious of this. If you are fortunate enough to sell products people need, you are in a better position than many brands, who need not only to create desire for a product…

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Covid-19 and ecommerce: why shopper centricity is everything

4 mins read

The FINANCIAL — What does it mean to be shopper-centric in the online context? Essentially, it means removing any possible barriers to conversion. Some of those barriers are operational: delivery, payment methods, shipping costs. But most barriers are psychological, and the majority of those are subconscious and not rationalised by the shopper. We can easily…

Kohl’s kicks-off its early Black Friday savings today

14 mins read

The FINANCIAL — Kohl’s  today offered a first look at its incredible holiday deals with the unveiling of its Black Friday Ad, a new and bigger Black Friday Week event than ever before, and exciting savings events all month long — giving customers more opportunities to save on the top gifts of the season this November. The…

DHL Express expects record high E-commerce trade around the world

8 mins read

The FINANCIAL — DHL Express, the world’s leading express service provider, expects unprecedented online shopping and shipping volumes during the upcoming peak season 2020. The continuing growing levels of globalization and digitalization result in strongly increasing number of merchants selling globally and online marketplaces, such as shopping apps via which customers can choose from offerings…

eBay expands Authenticity Guarantee to sneakers over $100

4 mins read

The FINANCIAL — eBay, the online marketplace that sells a sneaker every 1.5 seconds, announces the expansion of its Authenticity Guarantee service for sneaker sales on the platform. Through this program, all new and pre-owned collectible sneakers sold on eBay for over $100 in the U.S. will be fully vetted and verified by an independent team of industry experts. The…