The FINANCIAL — On July 22, Tata Motors announced the roll out of the nation-wide ‘free monsoon check-up’ camp for its passenger vehicle customers. The free check-up camp will be held from July 28 to August 2, 2015, across 585 workshops in 293 cities and will cater to all Tata Motors’ passenger car and utility vehicle owners. Customers can avail of free car check-up and exciting discounts of up to 20 percent on Tata Motors original parts and labour charges. With a view to provide better customer service, Tata Motors has associated with over 25 suppliers who will offer a discount of up to 10 percent on accessories, lubricants and other value added services.
Commenting on the initiative, Mayank Pareek, president, passenger vehicle business unit, Tata Motors said, “Further to the success of the first mega service camp, we are very pleased to announce the roll out of the second phase. We believe that after-market services are imperative to enhance customer experience. This service camp is specially targeted to help our customers overcome issues that are caused by the monsoons. Sales and service from Tata Motors is evolving and adopting a customer centric approach, creating new benchmarks and identity for the company.”
Following the success of the first phase, the second monsoon camp also comes with more and better benefits on tyres and batteries, apart from labour, lubes, parts, safe monsoon driving tips, etc. The company will also help customers with important information which will help them to prevent their cars from being affected by the monsoon. These will be accompanied by other offers such as free top wash, vehicle check-up, upto Rs1,000 off on battery replacement (inclusive of buy back) and special offers on roadside assistance policy, according to Tata Sons Ltd.
At select workshops, customers can test-drive Zest – the stylish compact sedan and Bolt – the sporty hatchback from Tata Motors’ stable. Furthermore, all deserving cars and UVs coming to the workshops will be evaluated and their current car valuation will be provided. A good exchange bonus will also be offered to prospective customers. Additionally, on-the-spot loan approvals will also be provided to the customers at special rates of interest on case-to-case basis.
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