The FINANCIAL — TIMES NOW, the supremo in English TV news has achieved yet another landmark.This week the veiwership of TIMES NOW was equal to that of the next competitors combined. !
Commenting on the channel’s performance, Arnab Goswami, Editor-in-Chief said, “TIMES NOW’s strong dominance over our closest competitors reinforces the fact that people identify with the channel. Delivering incisive reporting, best in industry production standards, and the greatest speed of news, TIMES NOW clearly is the viewer’s choice over competitors. We promise to expand our lead, and it is great that our viewership is way higher than our two competitors.”
Mr Sandeep Sharma,Senior Vice-President Sales and Marketing elaborates, “The ratings clearly reflect the fact that TIMES NOW is India’s most trusted news channel and has been associated with the most credible news. People identify with TIMES NOW and we occupy an unparalleled mind space. TIMES NOW is the advertiser’s first choice as it has consistently delivered superior impact and efficacy to the clients’ advertising plan. This is ratified with the highest secondage and number of clients investing in TIMES NOW every week”.
According to TAM, TIMES NOW achieved a clear sweep of the ratings charts for all 20 weeks of the first Quarter of 2009 with both CS M 25+AB, 1 Mn+ markets the core target for English News.In CS M25 +AB,1 Mn+ markets, TIMES NOW with a 38% viewership share has dwarfed NDTV and CNN IBN with a 20% and 17% viewership share respectively.
About TIMES NOW:
TIMES NOW is India’s most watched general English news channel that is devoted to providing pure and relevant news to its viewers around the clock. TIMES NOW has attained the leadership position by successfully delivering news to it’s viewers in a vivid and insightful manner, since its launch in January, 2006. TIMES NOW is brought to you by Times Global Broadcasting, a Bennett, Coleman & Co service, the largest media conglomerate in south Asia
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