UPS Shares Valentine’s Day ‘Lovegistics’

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The FINANCIAL — Cupid will receive a helping hand this Valentine’s Day, as UPS fills its network this week with flowers, steaks, sweets and gifts.

UPS will move more than 100 million flowers or 9 million pounds, to love birds around the United States. That’s enough to fill approximately 70 Boeing 767 cargo aircraft. Many of the roses and tropical flowers originate from Latin American countries, primarily Colombia and Ecuador. More than 90% of the imported flowers will travel through Miami International Airport (MIA) where UPS is the largest air cargo carrier. From the flower farm to the importer, the journey takes less than two days.

According to the National Retail Federation, consumers are expected to spend $147 on Valentine’s gifts, and $41 to buy flowers, on average. U.S. consumers are projected to spend almost $20 billion on Valentine’s presents.

“Every year we increase our operational resources to expedite incoming flower shipments,” said Domingo Mendez, UPS Air Cargo manager. “This year UPS is moving 560,000 boxes of flowers, that’s more than 8 million dozens of roses!”

To handle all those blooms, UPS has added 40 additional temperature-controlled flights. The flowers stay fresh in a refrigerated warehouse about the size of 5 basketball courts located in the UPS air cargo facility in Miami, where they are inspected and sorted for travel to their final destinations.  

And for many, Valentine’s Day would not be complete without a romantic dinner. UPS will also move temperature-sensitive dinners from companies such as Omaha Steaks. A recent Omaha Steaks survey revealed nearly 90% of Americans would prefer their significant other to surprise them with dinner at home. Share what you would cook on Valentine’s Day on our Twitter channels @UPS and @OmahaSteaks  using #LoveDelivered.

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Those waiting until the last minute can ship as late as Friday, Feb. 12 using UPS Next Day Air® to have gifts arrive on Valentine’s Day. [Note: Customers must select the Saturday option when creating the shipment. Additional fees may apply.] Click here for the UPS Valentine’s Day Shipping Calendar.


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