The FINANCIAL — For the nine months of 2007, VTB Bank lending to mid-sized customers has grown by 54% and reached RUR 87.5 billion, company reported. This year, growth dynamics of the Bank’s loan portfolio in this customer category has exceeded the growth rate forecast for the banking market.
As of 01.10.2007, mid-sized customers’ account balances with VTB Bank amounted to RUR 67.3 billion, which is a 20% or RUR 11. 3 billion increase since the year-start.
“After the Bank launched a specialized model of sales for its “middle” customers in 2005 and then spread it over the branch network, services offered to this category of customers have become one of the top priorities in the Bank’s business”, VTB says. The “mid-sized business” segment covers enterprises and companies with an annual income of RUR 90 million to RUR 2 billion. These are enterprises, which are demonstrating dynamic growth and are oriented at developing their own businesses, strengthening their competitive positions, and reaching out to new markets, including international ones.
According to VTB Bank in the near future, a long-term program for lending to middle customers for 3 to 7 years will be launched.
“VTB activities in the middle business segment have a huge growth potential, and further standardization of customer services and an upgrade of IT technologies will help enhance the quality of the services offered, improve the management of points of sales, improve customer relationships in the Bank’s divisions and make the process of decision-making much faster. By 2010, the share of middle business in the overall volume of services to corporate customers is expected to increase to 24% in lending, and to 27% in customer accounts”, Andrei Kisselev, Senior Vice President declared.
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