The FINANCIAL — With its focus on real estate development in the regions, Wissol Group’s subsidiary company “MP Development” has opened a new complex in the centre of Kutaisi with branches of the American chains “Wendy’s” and “Dunkin Donuts” located there. This newest Wendy’s branch is its 10th in Georgia, while Dunkin Donuts now has 19 restaurants across the country in total.
The official opening ceremony in Kutaisi was attended by the Mayor of Kutaisi Giorgi Chighvaria, President of Wissol Group Samson Pkhakadze, and an American delegation from Wendy’s and Dunkin Donuts.
“Development of commercial real estate is one of the key directions for our group. We own a number of shopping centres in the country. Besides our main leaseholder – American restaurants Wendy’s and Dunkin Donuts – our main strategic partners are Carrefour, the country’s leading banks, as well as other different stores. Wissol Group has employed about 50 local residents in the new Wendy’s and Dunkin Donuts restaurants, and as a result we will be able to implement many interesting projects and contribute to the development of our country’s economy,” noted Samson Pkhakadze, President of Wissol Group, at the ceremony.
The grand opening of the Wendy’s and Dunkin Donuts restaurants in Kutaisi was accompanied by a vigorous performance of The Drum Show. Local customers were given the opportunity to become active participants in various interesting events.
Wendy’s celebrated the new restaurant opening with its special Mexican burger – “Arrribba”. Customers also had the opportunity to taste the chain’s newest chicken burger with special souse and French fries combo. Dunkin Donuts also offered exceptional prices on its coffee and donuts menu exclusively for its Kutaisi customers.
“I’m glad to be here today to celebrate the opening of new restaurants in Kutaisi. It’s the 2nd of May, celebration day for the city, and by bringing a strong brand we have congratulated Kutaisi on this special day. The fact that we will offer customers new, high quality products daily, makes me happy and I hope that everyone will enjoy the new restaurants,” said John Pain, Vice President of Wendy’s International.
Wissol Group first started developing the American restaurants chain Wendy’s in 2013. An exclusive franchise agreement with the largest operator of American restaurants Dunkin Donuts was then signed in 2014.
Within the framework of the “More Georgian Products” initiative, the American restaurant chains Wendy’s and Dunkin Donuts have substituted imported products for Georgian ones and since December 2015 customers have been offered a fresh, high quality, delicious menu made only in Georgia.