The FINANCIAL — British Airways and Aviation American Gin are announcing a new partnership; with the gin launching on board. Customers flying across the pond and all other long-haul routes will be offered it from the in-flight menu and short-haul customers will be able to buy it from the on-board Speedbird café.
The partnership builds on the opening of a brand-new area – the Aviation Gin bar in the airline’s Club Lounge in JFK airport in October 2021.
Aviation American Gin was founded in Portland in 2006 and is a metaphor for taste and adventure. The gin is infused with a democratic blend of botanicals – cardamom, coriander, French lavender, anise seed, sarsaparilla, juniper, and two kinds of orange peel to create a smoother, softer, more refined take on gin.
British Airways will be launching a new route to Portland, Oregon on 3 June. Flights will operate 5 times a week – Monday, Tuesday, Wednesday, Friday and Sunday. As well as being a vibrant city to visit, this route will open up a whole variety of connections for our customers to explore all of the West coast of America.
Tom Stevens, British Airways’ Director of Brand and Customer Experience said: “Offering our customers a premium experience throughout their journey is important to us. Partnering with Aviation American Gin is another great addition to our on-board service.
We hope our customers join us in celebrating, with a refreshing gin and tonic.” Gareth Williams, International Brand Director at Aviation American Gin said: “We’re so excited to get on board with the UK flag carrier British Airways and take Aviation American Gin to new heights – the sky! Through this partnership, we’re keen to enhance each traveller’s experience with a deliciously refreshing Aviation Gin cocktail for flyers to enjoy on journeys near and far, offering an American twist on this quintessentially British drink!”
About Aviation American Gin
Aviation American Gin is the world’s highest rated gin (97 points, Wine Enthusiast) and helped establish a new style of American gin – softer and smoother, with juniper in the background and citrus and floral notes in the front – resulting in more balanced cocktails. Created by a unique bartender / distiller partnership, Aviation is crafted in small batches in Portland, Oregon.
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