Delta Offers Spanish-Language Travel Support on Twitter with Launch of DeltaAssist_ES

The FINANCIAL — International expansion builds on success of  DeltaAssist, the industry’s first dedicated Twitter channel providing customer service support.

ATLANTA.  Delta Air Lines today announced the availability of  DeltaAssist_ES, a new Spanish-language customer service Twitter channel.  The new service, initially launched as a pilot program, will complement DeltaAssist, which provides real-time customer support before, during and after travel IN ENGLISH.

“Spanish speakers account for a significant portion of the growth in social media, and the launch of DeltaAssist_ES will support their increasing desire to communicate with us via Twitter,” said Nicolas Ferri, Delta’s vice president – Latin America and Caribbean. “Twitter adds transparency to customer concerns, allows us to mitigate issues before they escalate, and has become a valuable channel for positive customer feedback.”